Helsinki, Finland & New York -- 24 April 2019 15:30 EEST -- The global smash hit location-based augmented reality mobile game The Walking Dead: Our World has won three Webby Awards. The innovative game, a collaboration between the Finnish game developer Next Games and AMC, won the Webby for Technical Achievement and both Webby and People’s Voice Award for Best Use of Augmented Reality.
The Walking Dead: Our World, based on AMC’s hit TV show, is a location-based AR (Augmented Reality) game built upon deeply collaborative gameplay. The game is a pioneer in its genre, integrating Google Maps technology and its map data into an engaging and versatile game experience.
Using location data, The Walking Dead: Our World turns the player’s real world surroundings into a digital zombie apocalypse, creating undead hordes for players to discover and defeat in their neighborhoods alongside fan-favorite characters from the hit show. Players join groups of other survivors from around the globe to work together for big rewards.
Next Games and AMC have innovated deep integrations between the show and the game, including weekly show-themed in-game events during Season 9 of The Walking Dead. And fans of both the show and the game can look forward to even more features and immersive experiences rolling out in The Walking Dead: Our World in the coming months.
Download The Walking Dead: Our World for free on the App Store and Google Play: http://getourworld.com.
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Saara Bergström, CMO, Next Games tel. +358 (0)50 483 3896, firstname.lastname@example.org
About Webby Awards
The Webby Awards is the leading international award honoring excellence on the Internet. Established in 1996 during the Web’s infancy, The Webbys is presented by the International Academy of Digital Arts and Sciences (IADAS) -- a 2000+ member judging body. The Academy is comprised of Executive Members -- leading Web experts, business figures, luminaries, visionaries and creative celebrities -- and Associate Members who are former Webby Winners, Nominees and other Internet professionals.
About Next Games
Next Games (Helsinki Nasdaq First North: NXTGMS) is the first publicly listed mobile game developer and publisher in Finland, specializing in games based on entertainment franchises, such as movies, TV series or books. The developers of the critically acclaimed The Walking Dead games redefines the way franchise entertainment transforms into highly engaging service-based mobile games. In summer 2018, Next Games launched The Walking Dead: Our World, which utilizes cutting edge AR technology and is powered by Google Maps. Currently Next Games is working on multiple new games based on popular entertainment franchises including, Blade Runner Nexus, for the popular Blade Runner franchise. For more information head to www.nextgames.com
AMC is home to some of the most popular and acclaimed programs on television. AMC was the first basic cable network to ever win the Emmy® Award for Outstanding Drama Series withMad Men in 2008, which then went on to win the coveted award four years in a row, beforeBreaking Bad won it in 2013 and 2014. The network’s series The Walking Dead is the highest-rated series in cable history. AMC’s other original drama series include Better Call Saul, Fear the Walking Dead, The Terror, Into the Badlands, Humans, Preacher, The Son, McMafia, Lodge 49, The Little Drummer Girl and the forthcoming NOS4A2 and Dispatches From Elsewhere. AMC also explores authentic worlds and discussion with original shows like Talking Dead,AMC Visionaries and Ride with Norman Reedus. AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, SundanceTV, BBC America and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile.
About The Walking Dead: Our World
The Walking Dead: Our World is the official mobile game of AMC’s The Walking Dead. It is a first-of-a-kind location-based augmented reality game that immerses you into the zombie apocalypse. Defend your surroundings by fighting walkers on the streets, in the park, on your sofa -- wherever you are and whenever you feel like it. Join forces with Rick, Daryl, Michonne and all your favorite characters from AMC’s The Walking Dead. And remember: Aim for the head.